Outsider is a research company specialising in qualitative research and insights. A playful approach was adopted creating abstract key imagery showing a distinct ‘outsider’ every time. The imagery was used across all collateral and needed to appeal to a wide range of prospective clients from automotive engineering through to advertising agencies.

Outsider is a research company specialising in qualitative research and insights. A playful approach was adopted creating abstract key imagery showing a distinct ‘outsider’ every time. The imagery was used across all collateral and needed to appeal to a wide range of prospective clients from automotive engineering through to advertising agencies.

Outsider is a research company specialising in qualitative research and insights. A playful approach was adopted creating abstract key imagery showing a distinct ‘outsider’ every time. The imagery was used across all collateral and needed to appeal to a wide range of prospective clients from automotive engineering through to advertising agencies.