PENSPEN

PENSPEN

Art Direction / Brand Guidelines / Infographics / Logo Design / Website Design

Art Direction / Brand Guidelines / Infographics / Logo Design / Website Design

Art Direction / Brand Guidelines / Infographics / Logo Design / Website Design

Art Direction / Brand Guidelines / Infographics / Logo Design / Website Design

— Art Direction
— Brand Guidelines
— Infographics
— Logo Design
— Website Design

‘Penspen’ supply engineering to gas and oil pipelines and offer a vast and diverse service that required a new brand positioning. An identity centered around energy flow and distribution was proposed with a ‘P’ symbol inspired by onshore and offshore piping which is synonymous with the energy industry. The identity is clinical and intentionally serious with global appeal. In-depth brand guidelines and an extensive asset library was created.

‘Penspen’ supply engineering to gas and oil pipelines and offer a vast and diverse service that required a new brand positioning. An identity centered around energy flow and distribution was proposed with a ‘P’ symbol inspired by onshore and offshore piping which is synonymous with the energy industry. The identity is clinical and intentionally serious with global appeal. In-depth brand guidelines and an extensive asset library was created.

penspen-logo
penspen-businesscards
penspen-line
penspen-photography1
penspen-book
penspen-ofice1
penspen-umbrella
penspen-brochure
penspen-brochure2
penspen-brochure3
penspen-website1
Penspen-Web-comp
penspen-icons

©Ash Spurr, 2019.